How to Release an Album in 2023
Releasing music today is vastly different from releasing music even just 5 years ago. It's no longer about release week. It's now about release year. There are extremely important steps to take before *and after* the release of each single and album to make sure you have the biggest effect. Because every artist is unique, every release plan requires a unique approach. However, there are some proven strategies that every artist, manager and label can employ to make sure their release has the impact it deserves. Ari will break down these concrete strategies and give you a bulletproof release plan you can use for your next release.
You will walk away with detailed strategies, specific checklists, innovative ideas and a solid handle on what exactly needs to get done for your next release.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Ari Herstand
Ari's Take