An individual’s data is their asset. Over the past decade, global data privacy laws have been defined, spurred by increasing concerns over personal data protection and the proliferation of digital technologies. DataHive created the Declaration of Data Ownership for individuals to embrace their rights and join the DataHive DataTrust. With DataHive’s blockchain consent, organizations can use data for market research and business promotion without fearing penalty. DataHive is the leading technology and ecosystem for consumers to stake data ownership and control use for profit. It is also the place for companies to source fully consented data for market research without penalty. With DataHive, customer data use is no longer a liability.