We Were Never Being Boring
WWNBB is a label/collective based in the San Francisco/Bay Area, but with deep roots in Italy. Started in 2009, we have always prioritized exporting our artists' music outside of national boarders, while bringing international artists to Europe and creating an indie musical bridge that is much more tangible than a shared playlist. 2023 marks WWNBB's 10th anniversary of bringing bands to SXSW.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.