Viet Hoang

Academically trained as an economist and professionally shaped into an architect of brand and digital experiences, Viet currently works as the Director of Brand & Experience Strategy at Your Majesty. Your Majesty is a strategy-led design and technology firm that powers brand experiences and digital products for ambitious organizations like Airbnb, Spotify, The Los Angeles Lakers, and more.

With nearly a decade of experience working in the digital space, Viet combines business acumen with cultural sensitivity to help both established brands and startups conceive, launch, and scale interactive experiences that transform their businesses.

Whether prototyping the future of made-to-measure apparel shopping, assisting a national pharmacy association digitally transform their brick-and-mortar stores, or launching the world's first digital-only fashion marketplace, Viet’s strength lies in his ability to work with uncertainty and turn complexity into viable business concepts and scalable experiences.