Collete Wasielewski

Ever since she can remember, Collette has loved bugs (the insect kind). Sadly, her domineering right brain stopped her following a career in entomology and she became a designer instead.

18 years later, Collette is a highly experienced and internationally awarded creative, strategist and builder of brands. She has grown and led teams that deliver world-class creative solutions and even some real life rainbows for global brands like Coca-Cola, Virgin Mobile, Converse, Toyota and South African Tourism.

Now however, in the face of the global environment crisis, she is shifting her focus and skillsets to build a new brand. A brand whose sole purpose is to save the world - by saving the insects.