photo of Kelly Perez

Kelly Perez

Cannabis Doing Good And The Cannabis Impact Fund

Kelly Perez, MSW is the co-CEO/founder of Cannabis Doing Good (formerly kindColorado), the co-founder of the Cannabis Impact Fund. Trademarked, Cannabis Social Responsibility (CSR), puts into action, purpose-driven cannabis partnerships to support racial equity/justice, positive community impact, and environmental sustainability. CSR helps to shift the cannabis narrative---from the War on Drugs, to a cultural sea change where opportunities are racially equitable, policy is just, communities benefit, and cannabis is a model of circular economics. She believes every cannabis company has the power to receive measurable ROI in the process of doing the right thing; purpose driven consumers vote with their dollars. Cannabis Impact Fund (501c3) brings a cannabis presence, and financial resources, to national anti-racism efforts, and supports homegrown cannabis racial justice efforts.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Kelly Perez
Events featuring Kelly Perez