Equity has often been the middle child in DEI, the concept we skip over to get to the warm, fuzzy feelings of inclusion. But equity is critical if we want to truly design organizations where everyone thrives. In this talk based on her newly-published book, Equity: How to Design Organizations Where Everyone Thrives, Minal Bopaiah breaks down abstract concepts like equity, diversity, and inclusion through compelling storytelling and straightforward language. She'll share tips on how to communicate about equity, including a new storytelling format that challenges the haloed "hero's journey" template. She'll also share her trick for helping organizations scale their DEI efforts effectively. Whether you're a solo creative or a leader of a large company, this talk will open doors in your mind.