You Put What WHERE?! Introducing New Sex Products

Date TBA


Developing completely new products is hard. Bringing them to market can be harder. And if your innovation pertains to sex? Now that's possibly one of the biggest challenges of a lifetime. :)

Marketers, entrepreneurs, and people who are just plain curious can learn what it's like to work in one of the most fun and rewarding fields, sextech, and learn a bit more about the grind and sweat that goes into introducing a new product AND category. These entrepreneurs aren't just creating another sex toy or erotica platform. They are inventing something that helps and delights for unsolved, existing problems that have been often overlooked because of the challenges of making something for sex. It's challenging, but possible with wit, persistence, and a willingness to carve your own path.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Track: Design