Social Hour: How to Win Social Commerce with AI

Mar 12, 2022

11:30am – 12:30pm CT

Presented by Perfect Corp

This session will discuss the importance of social commerce in a strong omni-channel strategy, and take a deep dive into the ways augmented reality and artificial intelligence technologies are transforming social shopping. With 2.85 billion people active on social media today, social commerce presents a huge opportunity for brands to connect with consumers and drive sales conversion. Perfect Corp. recently partnered with Facebook, Snapchat, and Google to help brands engage consumers along their social commerce journey using AR and AI virtual try-on technology. AR and AI-powered virtual try-on technologies are changing the way consumers shop and will be integral for success in the future of retail.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.