The Power of Personal Identity in the Music Industry

Mar 17, 2022

2:30pm – 3:30pm CT

The music business is complex in that it’s often said to be more of a lifestyle than it is a job. Every day (and sometimes every second), we are reminded of our role within the industry and how it molds our identity and our future. But what about our personal identities and our own long-term goals? Aren’t we more than just the companies we tag in our Instagram bios and the artists we work for? Does our love of music get in the way of celebrating the other important parts of our life? Join us for a non-traditional panel as we dive into what it means to be a human being, both in and out of the industry, and try to separate our panelists from their music business identities. The real question: Is that even possible? Post pandemic — this is arguably the most important topic with the industry.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Brandon Holman


Nick Maiale

Primary Entry
Music Badge
Platinum Badge
Artist Wristband
Secondary Entry
Film Badge
Interactive Badge