While the distribution of sports & entertainment content is in a constant state of fragmentation and consolidation (and back), the media companies that are succeeding know how to deliver what consumers want wherever they are. Whether it’s live TV, events, pay-per-view, digital content, podcasts, social media, or OTT – having an eye to the future while keeping a pulse on the stories that viewers want is what’s made WWE and Barstool Sports stand out and earn billions of devoted fans worldwide. In a conversation moderated by Axios’ Sara Fischer, Stephanie McMahon, WWE Chief Brand Officer and Erika Nardini, CEO Barstool Sports will discuss their unique points of view on navigating and taking over the sports media world.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
This event will be available online
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Video On Demand for this event began on Monday, March 21st 2022 at 10:00am CT.
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