Presented by Shell Oil Company
Rational Middle: Electrifying America at Shell House
Introducing Rational Middle – an award-winning media company that produces balanced, fact-based films and hosts conversations on complicated issues. After playing the episode “Electrifying America”, Producer and Director Gregory Kallenberg will host a conversation with experts on stage that highlights the need for deep electrification to achieve the net-zero future, and the trials and tribulations of achieving this lofty goal.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.