“Never let a good crisis go to waste”. 2020 surely had no shortage of those. With dramatically increased calls from all layers of society for serious structural change, the opportunities for building a better future are abundant. But how do you translate those into practice? Rotterdam, the second largest city in the Netherlands, with a challenging diversity, dependance on heavy industry and deep economic divide, started seizing on their opportunities even before 2020. Lessons from a bold Dutch City.