Live Streaming technology alone cannot transform entertainment during this challenging times. The experience itself has to transform and engage todays audience of active online users as well as connect with couch potatoes sitting in front of the smart TV. What can be done to create the connection between fans and bands? Will interactivity and the use of XR tech allow people to experience immersive worlds or are we better off with intimate settings presented in high qulaity?
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.