Eddie Sanders is an experienced intellectual property attorney and former artist manager. With this combination of practices, he is able to providing effective solutions for entertainment and business clients. He represents content creators and providers including authors, songwriters and composers, recording artists, musicians, independent record labels, music publishers, independent film producers and production companies in various transactional and litigation matters in the entertainment industry. In addition to contract preparation, analysis, and negotiation. A native Chicagoan and John Marshall Law School grad, Eddie assists clients with protecting and enforcing their copyrights, trademarks, and other intellectual property rights; licensing or exploiting their creative works; acquiring and distributing content; securing and protecting product and service brand names. He currently operates; Freshly Baked Records, a music distribution company focused on providing artists with major label distribution channels. In addition to his law practice, Eddie teaches music law and record business as an adjunct professor at SAE Institute Chicago
Ellen Truley is the founder and CEO of ETC Consulting, a leading music industry marketing firm. Truley is a nationally recognized B2B/B2C marketing executive who has been driving growth for companies and individuals in the entertainment arena for more than 20 years. Former Senior VP of Corporate Relations for SESAC Holdings, her skills driving global marketing initiatives for the most progressive performing rights organization in the US led to being named to Billboard Magazine’s Women in Music list three times and Nashville Business Journal’s Women in Music City for four years. Today, her firm focuses exclusively in the entertainment relations niche consulting with music and entertainment companies in New York, Nashville, Los Angeles and London. An innovative strategic marketer, Truley helps drive brand awareness and revenue for clients with her extensive experience in all aspects of brand strategy, partnership integration, business development, digital marketing and assimilation of artificial intelligence and new digital platforms. Truley has had the opportunity to work alongside some of the industry’s most prolific songwriters and composers as well as their teams including Bob Dylan, Adele, Neil Diamond, R.E. M, Mariah Carey, RUSH, Lady Antebellum, Green Day, Charli XCX, Zac Brown, Randy Newman and more. In addition, Truley consults with a variety of music entities including publishing companies, luxury hotel brands, and music festival organizations. A devoted advocate of creative artists, she has also been on the forefront in the ongoing efforts to protect Intellectual Property, copyright and music licensing. With numerous partnership integrations, she has spearheaded the development, strategy, execution of collaborations with companies and industry partners including City National Bank, Delta, Netflix, Maker’s Mark, Icelandic Glacial Water, Red Bull, ReverbNation, Luxury Resorts & Hotels and more. A digital marketing expert, Truley understands the incredible value of relationships and recognizes face-to-face networking as one of the most powerful tools available for increasing one's exposure, creating meaningful relationships and providing growth opportunities at a personal and professional level. EVENTS ETC Consulting assists in the presentation of countless songwriter showcases and festivals to continually raise awareness of company brands. In addition, Truley has also served as executive producer for all SESAC productions including Pop Music Awards, Nashville Music Awards, Film/TV Music Awards, Christian Music Awards and Latina Music Awards. BOARDS Truly serves on the boards of the TJ Martell Foundation, The Musicians Foundation and USF Digital Marketing Advisory Board. In addition, she is the only Nashville woman on the Global Board of Women in Music serving as the Global Chair of Development & Partnerships. She is also a member of The Recording Academy, The Americana Music Association, CMA and ACM and a mentor for Belmont University.
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