Rory Felton


Rory began his career as the co-founder of The Militia Group, a record company he launched with hundreds of releases that sold millions of records, with at least one RIAA Certified Gold Record for Cartel’s record ‘Honestly’. The success of artists, Cartel and Copeland, led Sony to acquire several of the major assets of the label. Rory joined Chirpify where he executed broad reaching social programs for major brands and artists including Green Day, Toyota, and many more. Rory graduated from USC with a degree in Music Industry and was recognized by Billboard Magazine as a Top 30 Executive under 30. Rory founded Feltone in 2018 to manage, provide label services, and produce events with gender-bending artists including Utah’s alt-folk-pop stars The National Parks and Long Beach, CA’s dreampop artist, Black Pool. Feltone launched their first festival in partnership with The National Parks, Superbloom Music Festival, which takes place April 25,2020 @Zion National Park, Utah.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.