Lori Davison is Vice President, Brand Strategy & Communications at SickKids Foundation.
Since Lori’s arrival in 2014, the organization has consistently produced award winning advertising campaigns that have attracted international media attention and garnered recognition at every major awards show. In that same period, SickKids Foundation has achieved record-breaking donations year over year.
She was named Canada’s 2017 Marketer of the Year by the Canadian Marketing Association, 2018 Marketer of the Year by Strategy Magazine and Sick Kids was named brand of the year in both 2017 and 2018 by Strategy Magazine.
Prior to joining SickKids, Lori had roles on the senior management teams of leading advertising agencies such as Leo Burnett and BBDO, where she was Business Lead on some of Canada’s biggest blue chip brands such as GE, FedEx, RBC and TD Bank.
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