Founder and Creative Director of award winning BB Studio. Highly driven creative tech veteran pioneering multidisciplinary innovation using emergent technology to create engaging narratives. BB Studio focuses on interesting ways to engage consumers by harnessing the newest technology impactfully without compromising on striking aesthetics. Recent projects have included immersive stories using VR integrated with proprietary wearables.
Bushra also is an expert and advocate of ethical, sustainable and activist initiatives. She is a Non-Executive Director of SEIDEA tech-education startup for BAME women. BB Studio follows a circular design framework.