Bettina Grajcer

Lynx Agency

Co- founder of Lynx, where since 1996 has been helping organizations to develop projects that promote exponential positive impact. Graduated as a Pediatrician, with master degree in Infectology, coordinated several prevention programs in different areas from indigenous populations to public health policies. In Lynx, works with big corporatons for sustainability, helping to map the challenges, design their purpose and plan a road to deliver it. Coordinated various programmes of prevention of harmful use of alcohol,, being the creator of #MovimentoPeNoChao, a public policy of the State Government of São Paulo for the prevention of underage alcohol use, developed in 5300 State's public schools. Beyond health, works with educational and cultural projects. Believes that technology and communication can help to build a better future.

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