Avi Bar-Zeev

Founder
RealityPrime

Avi Bar-Zeev has been a pioneer, architect and advisor in Spatial Computing (AR/VR/MR/XR) for nearly 30 years, behind the scenes in the worlds largest tech companies and at large. In early 2010, he helped found and invent the HoloLens at Microsoft, developing the first prototypes, demos, patents, plans and UX concepts, sufficient to convince his leadership. At Bing, he built first prototypes for developer-facing aspects of AR, somtimes called the "AR cloud." At Amazon, he helped launch PrimeAir, as well as design novel UX for undisclosed wearables. He most recently helped Apple advance its own undisclosed projects. In 1999-2001, he co-founded Keyhole, the company behind Google Earth, and helped define Second Life's core technology. Back in the 1990s, he worked on novel VR experiences for Disney, including "Aladdin's Magic Carpet" VR Ride, the "Virtual Jungle Cruise" and "Cyberspace Mountain."

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