With over 20+ years in the entertainment industry- music industry maven Fiona Bloom launched The Bloom Effect in 2007. A unique one stop that specializes in branding for artists, labels, and lifestyle companies. The Bloom Effect brings a huge rolodex of global contacts from around the world to its clients providing a wealth of insight/knowledge and consultation for getting your project seen and heard. The Bloom Effect specializes in launch parties, international music events, live shows, album publicity, digital marketing, A&R consulting, and promotion. The Bloom Effect has produced over 1000 shows, consulted on 200+ album projects and has been a part of over 300 artists’ careers. Clients past and present include The Zombies, Lyricist Lounge, BabyGrande Records, Tommy Boy, Spectre Music, Penalty Recordings, MIDEM, Avery*Sunshine, Timothy Bloom, Water Seed, Hollis Brown, Sharon Carpenter, BMG, The End, Raul Midon, MarzLovejoy, StonesThrow Recordings, Mixtape Riot, Game, Bloomsbury, Simon and Schuster, Nelson George, Mudville, Aloe Blacc, Maya Azucena, Wayna, Bill Laswell, SOB’s, The Renaissance Hotel, Anthony David, Roxy Cottontail, Erin Barra, Terry Poison, Sway Dasafo, Saian Supa Crew, and others. The Bloom Effect has always prided itself in having its fingers on the pulse and always being ahead of the curve. The Bloom Effect understands and appreciates real and innovative talent without compromise. Whether you just need consulting, advice, publicity, social media, want to put a listening party together or need some help with direction overseas--- The Bloom Effect is at your service. Just ask the clients. Creating The Buzz, Spreading The Bloom.
Prior to running her own business, Fiona has overseen many careers including her time at EMI Records where she ran marketing campaigns for Gang Starr, Shara Nelson, The Solsonics, Eternal and others.
At Sub Verse Music and 3-2-1 Records she signed and marketed Blackalicious, MF Doom, C-Rayz Walz, Skeme
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