Console Wars

Console Wars

In 1990, Sega, a fledgling arcade company assembled a team of misfits to take on the greatest video game company in the world, Nintendo. It was a once-in-a-lifetime, no-holds-barred conflict that pit brother against brother, kids against grownups, Sonic against Mario, and uniquely American capitalism against centuries-old Japanese tradition. For the first time ever, the men and women who fought on the front lines for Sega and Nintendo discuss this battle that defined a generation.

The Friday, March 20th screening of Console Wars at the ZACH Theatre are open to holders of 3-Day Gaming Expo Wristbands, who join the secondary access line.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.


Jonah Tulis

Blake J. Harris


Directors: Jonah Tulis, Blake J. Harris
Producer: Seth Rogen, Evan Goldberg, James Weaver, Scott Rudin, Eli Bush, Julian Rosenberg, Jonah Tulis, Blake J. Harris, Katie Mustard, Douglas Blush
Cinematographer: Seamus Tierney
Editor: Josh Bayer, Matthew Hamachek, Neal Usatin
Music: Jeff Beal
Principal Cast: Shinobu Toyoda, Tom Kalinske, Ellen Beth Van Buskirk, Steve Race, Howard Lincoln, Howard Phillips


CBS All Access, Legendary Television Studios
Public Film Contact
Julian Rosenberg
Circle of Confusion
Publicity Contact
Sonia Borris
Primary Entry: Platinum Badge, Artist Wristband, Film Badge, Gaming Wristband
Secondary Entry: Music Badge, Interactive Badge, Film Festival Wristband

Year: 2020
Premiere Status: World Premiere
Genre: Documentary
Screening Section: Documentary Spotlight
Screening Category: Documentary Feature
Country: United States
Language: English
Runtime: 93 mins