Date / Time
Track / Format / Type
A

Approaches for Impulse and Considered Purchases

presented by The Advertising Research Foundation
Mar 17, 2020
3:30pm – 4:30pm
Fairmont
Manchester CD
101 Red River.
Mar 16, 2020
3:30pm – 4:30pm
Fairmont
Manchester CD
101 Red River.
Mar 16, 2020
12:30pm – 1:30pm
Fairmont
Violet
101 Red River.
B

Brand Experience: Impact to Equity & Loyalty

presented by The University of Texas at Austin
Mar 13, 2020
2:00pm – 3:00pm
Fairmont
Park View AB
101 Red River.

Brand Purpose Before Profit

presented by Department for International Trade
Mar 14, 2020
2:00pm – 3:00pm
E
Mar 16, 2020
11:00am – 12:00pm
Cafe Blue
340 E 2nd St

Events: The Next Frontier in Omnichannel Marketing

presented by Eventbase
Mar 16, 2020
3:30pm – 4:30pm
F

Fake News to Real Good: How Adland Can Fund Both

presented by Department for International Trade
Mar 14, 2020
5:00pm – 6:00pm
H

Habits and How They Get Formed

presented by The Advertising Research Foundation
Mar 17, 2020
9:30am – 10:30am
Fairmont
Manchester CD
101 Red River.

How 27 Feelings Can Make or Break a Company

presented by SAP
Mar 14, 2020
11:00am – 12:00pm
Cafe Blue
340 E 2nd St

How to Resurrect Personal Relevance

presented by Accenture Interactive
Mar 15, 2020
12:30pm – 1:30pm
I

Influencing Content in a Digital Age

presented by Department for International Trade
Mar 15, 2020
12:30pm – 1:30pm

Innovation Intended: People Belong at the Center

presented by Accenture Interactive
Mar 15, 2020
3:30pm – 4:30pm
L

Lessons on Storytelling From the Future

presented by Department for International Trade
Mar 14, 2020
12:30pm – 1:30pm
P

Painting By Numbers: Ad Creative & AI

presented by The Advertising Research Foundation
Mar 17, 2020
12:30pm – 1:30pm
Fairmont
Manchester CD
101 Red River.
Mar 16, 2020
2:00pm – 3:00pm
Fairmont
Violet
101 Red River.
S

SEO Power Hour Meet Up

Mar 15, 2020
3:30pm – 4:30pm
Fairmont
Violet
101 Red River.

Sex Tech Unleashed

Mar 14, 2020
5:00pm – 6:00pm
Fairmont
Manchester CD
101 Red River.
U

Understanding Your Customers: Big Data vs Small Data

presented by The Advertising Research Foundation
Mar 17, 2020
5:00pm – 6:00pm
Fairmont
Manchester CD
101 Red River.
W

Why Emotions in Advertising Matter

presented by The Advertising Research Foundation
Mar 17, 2020
11:00am – 12:00pm
Fairmont
Manchester CD
101 Red River.