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A
Advertising in an AI World
Approaches for Impulse and Considered Purchases
Approaches for Impulse and Considered Purchases
Presented by:
The Advertising Research Foundation
Date TBA
Venue TBA
AR Taking Over E-commerce
Authentic Storytelling Meet Up
B
Brand Experience: Impact to Equity & Loyalty
Brand Experience: Impact to Equity & Loyalty
Presented by:
The University of Texas at Austin
Date TBA
Venue TBA
Brand Purpose Before Profit
Brand Purpose Before Profit
Presented by:
Department for International Trade
Date TBA
Venue TBA
E
Events: The Next Frontier in Omnichannel Marketing
H
Habits and How They Get Formed
Habits and How They Get Formed
Presented by:
The Advertising Research Foundation
Date TBA
Venue TBA
How to Avoid Purpose Fatigue
How to Resurrect Personal Relevance
How to Resurrect Personal Relevance
Presented by:
Accenture Interactive
Date TBA
Venue TBA
I
Influencing Content in a Digital Age
Influencing Content in a Digital Age
Presented by:
Department for International Trade
Date TBA
Venue TBA
L
Lessons on Storytelling From the Future
Lessons on Storytelling From the Future
Presented by:
Department for International Trade
Date TBA
Venue TBA
P
Painting By Numbers: Ad Creative & AI
Painting By Numbers: Ad Creative & AI
Presented by:
The Advertising Research Foundation
Date TBA
Venue TBA
Partnerships Community Meet Up
The Passion Economy
R
Retail Innovation That Builds True Connection
Retail Innovation That Builds True Connection
Presented by:
Accenture Interactive
Date TBA
Venue TBA
Run Your Brand Like a Presidential Campaign
T
Too Much Damn Content
Trends 2020: A Digital Reset for a World in Need
Trends 2020: A Digital Reset for a World in Need
Presented by:
Accenture Interactive
Date TBA
Venue TBA
U
Understanding Your Customers: Big Data vs Small Data
Understanding Your Customers: Big Data vs Small Data
Presented by:
The Advertising Research Foundation
Date TBA
Venue TBA
V
W
We Target the Ones We Love
Why Emotions in Advertising Matter
Why Emotions in Advertising Matter
Presented by:
The Advertising Research Foundation
Date TBA
Venue TBA
Why Super-Forecasting Wins