Feed the Binge: Developing Original Content in '20

Mar 15, 2020 | 12:30pm – 1:30pm
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Feed the Binge: Developing Original Content in '20

Speakers

Kate Hoenigsberg

Quibi

Dara Resnik Creasey

Kathryn Tyus-Adair

STARZ

Industry experts across all sides of the original content development landscape will discuss how rights acquisitions, packaging projects, pitching, hosting and ultimately producing original content has shifted with the growth of streaming platforms.

There is no doubt that in today’s original content market, new players are stepping in and bringing unique expertise to the table, including secrets for how to create entertainment properties that will inspire viewers to not just watch, but “binge.” With an influx of new streaming and digital platforms, there is a continually growing need for fresh content across all genres, lengths and formats. But in today’s rapid-paced media landscape, how do you take the pulse of today’s audience to craft entertainment that will blow up tomorrow?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Film Badge
Secondary Entry: Music Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Beginner