Sales for Startups – How to Acquire Early Customers

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Most startups fail not because they can't build a product, but because they can't build a market. 5x selling founder and #2 ranked online sales influencer Sean Sheppard will share his proven methodology which has helped hundreds of startups acquire the key early customers necessary to help them build a successful company. In a step by step approach, Sean will cover everything a startup team needs to know about how to allocate resources, identify an initial customer profile, establish your first market milestone, build messaging to attract the right kind of customers and the stage relevant characteristics of successful selling founders.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Presentation
Event Type: Session
Track: Startups
Level: Advanced