Presented by U.S. Department of Transportation

Self-Driving or Assisted: What Does My Car Do?

Autonomous, Self-Driving, Automated, Assisted Driving. Words matter, and when it comes to the future of transportation, they can make the difference between acceptance and resistance. This session will discuss ways to further distinguish automated driving system (ADS) and advanced driver assistance system (ADAS) technologies from one another, and how to best educate consumers and potential consumers on the safety assistance features packaged in the vehicles on the market.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Kelly Funkhouser
Kelly Funkhouser

Consumer Reports

photo of Kelly Nantel
Kelly Nantel

National Safety Council

photo of James Owens
James Owens

National Highway Traffic Safety Administration (NHTSA)

photo of David Quinalty
Primary Access
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Secondary Access
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