Under the Hood: The Mechanics of Cannabusiness

Under the Hood: The Mechanics of Cannabusiness


Emily Paxhia


Keegan Peterson


Cy Scott


With expert insight from industry veterans from all verticals of cannabis, this discussion will take a deep dive into the typical makeup of a successful business. From developing revenue generating product lines for unique customer profiles, to hiring and educating a growing workforce, to understanding operator trends and margins, this panel will cover a vast spectrum. Hear first-hand what challenges and opportunities arise for operators in a constantly evolving industry and how this market differs from mainstream expectations.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Intermediate