Riding a Green Wave- The $20 Billion MJ Future

Please be aware that cannabis and related laws vary. Programming in this track is designed to inform attendees about this fast-changing industry, and does not promote the use or sale of illegal drugs.

Cassandra Farrington, CEO of the world's largest Marijuana focused media and events company (Marijuana Business Daily) and owner of the globe's largest B2B Marijuana Conference, MJBizCon, will talk about how the recent rise of Cannabis as a globally influential industry will affect not only that niche industry itself but also everything from tech to textiles, beverages to clothing, pharmaceuticals and even automotive. While the U.S struggles with antiquated views of legalization the global economy marches forward and we still can be the leaders. The key message is: You don't have to like or dislike Cannabis — you do have to know it's here, real and changing the global economy. The once in a generation opportunity for business innovators to change the world is now.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Cassandra Farrington
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