Jim Rudden

CMO
WerkCRAFT

Jim Rudden was most recently responsible for world-wide brand, product and revenue marketing at Spredfast from its launch in 2010 through acquisition by Vista Equity at the end of 2018. He has appeared in Forbes, Entrepreneur, and CEO magazines and spoken at industry events including SXSW and AdWeek.

Prior to Spredfast, Jim was VP of Global Marketing at Lombardi Software (acquired by IBM) where he was responsible for brand and product marketing and all demand generation. He has more than 25 years experience in software marketing and implementation in the areas of enterprise software - including social media management (SMM), business process management (BPM), business rules management (BRM) and enterprise middleware technologies.

He has held positions in Product Management, Marketing, Consulting, and Sales at Lombardi Software (acquired by IBM), BetweenMarkets Software (acquired by Innovis) and Trilogy Software. Jim serves on the Board of Directors at Headwaters School.

Jim holds a B.A. in American Studies from Stanford University.



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