Jennifer Sullivan

Jennifer Sullivan is an award-winning brand visionary with experience in licensing, product development, integrated marketing programs, entertainment marketing and national promotions. Jennifer's career has spanned licensing and consumer marketing programs for a wide range of companies - from emerging brands to the world's largest retail, entertainment, technology and packaged goods companies. Jennifer's clients have included some of the world's largest brands including McDonald's, Burger King, Kellogg's, Vivendi Universal Games, Kraft Foods, Toys "R" Us and many others. Negotiating high profile partnerships with leading entertainment companies including Disney, Fox, Warner Bros., Sony, Microsoft, NFL, Viacom, LucasFilm, Universal and others, Jennifer's expertise in new business development, product placement and tie-ins have helped her clients to generate hundreds of millions of dollars in revenue and invaluable social currency. In 2008, Jennifer co-founded a licensing agency representing Paul Frank Industries, Emily the Strange, Sony Music Nashville among others.. Jennifer's work on the Paul Frank brand resulted in the procurement of 85 licensees in 18 months, launching its social media networks, securing placement into Target stores and winning two (2) LIMA Licensing Excellence Awards in 2010. Jennifer joined memBrain as President in 2011 and is currently at the helm of a vast range of projects for Intel, McDonald's, Hasbro, Coty, MillerCoors, The Marketing Store, Logitech and several others. Jennifer also oversees memBrain's licensing programs for top celebrities, artists and lifestyle brands including Demi Lovato, will.i.am, Kenny Scharf, Iron Chef (and Iron Chef America), Emily the Strange, MSFTS (Jaden Smith), Shelby Star (Christina Milian), Man V Liver and more. Jennifer is a frequent panelist and speaker for several organizations and is an active member of Women in Toys, Women in Technology International, LIMA and Step Up Women's Network.