Ali Landry


Wellness Advocate / Brand Ambassador / TV Host / Actress

For Ali Landry, entering show business was a result of chance and circumstance rather than the obvious bottom line. After all, it’s not often that a former Miss Louisiana and Miss USA enters the pageant world to garner career connections rather than the usual crowning glory. With her infectious charm and laid-back joie de vive, Landry—a small-town girl from Breaux Bridge, Louisiana—became a household name first as the Doritos spokeswoman and 1998 Super Bowl heartthrob. Since the launch of her career Ali has appeared in numerous television shows and presented as a brand ambassador for global corporate ad campaigns.

Ali often says that she is a sharer by nature and when you know better you do better. She takes this to heart and launched her annual Red CARpet Safety Event, teaching parents about car seat safety and various areas of safety that affect parents and babies/toddlers/young children. Ali is a certified car seat technician and is passionate about educating parents and keeping children safe from common mistakes parents can easily make.

Over the last couple of years, Ali has been on her own health journey. With thinning hair, brain fog and digestive issues hindering her life, she decided she was not going to settle and began a mission figure out what was going on in her own body to cause these issues. She began talking about this with her friends and her social community and found many women were experiencing similar issues. These conversations encouraged Ali to establish RE/SHAPE - a lifestyle platform for women where Ali is curating the best information on wellness, beauty, fitness, and products from around the world. She is sharing her journey and experiences with women who share her same passion for living and becoming the very best version of yourself.


[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.