Katherine Bell

Katherine’s expertise lies in finding effective ways of intertwining people’s physical and virtual experiences using immersive technology. She is currently the Product Manager and development team lead at Double A Labs, an experiential marketing firm that innovates immersive experiences to help brands reach and keep fans of gaming, esports, entertainment and emerging technologies. While she has experience working with volumetric capture and the full spectrum of XR across multiple industries, her passion is in creating asymmetric social engagements. Prior to her career in immersive tech, Katherine was an Equities Business Manager at JPMorgan Chase Investment Bank in New York, where she focused on launching products globally.

When she isn’t building amazing digital experiences, she serves as a board member of Beerthoven, an Austin local music organization that strives to make classical music accessible to all with curated programming and excellent craft beer.

Katherine holds a B.S in Mechanical Engineering from Columbia University, and certifications in Economics from Harvard Business School and Digital Marketing from Rutgers Business School.

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