Georgette Bivins

Dir of Licensing & Brand Partnerships, A&R
411 Music Group

Georgette Bivins has had a 20-year+ career in entertainment, music, and advertising. She started in the music department at Walt Disney Studios clearing music for television and movies of the week. After her stint at Disney, Georgette worked with Corbis/GreenLight where she was instrumental in the success of several musical video games and Hallmark's "Play it with Music" greeting card line. After 7 years with Corbis/GreenLight, Georgette joined the world of advertising and worked with such agencies as Deutsch, Saatchi & Saatchi and most recently 72andSunny. At 411, Georgette spearheads our A&R department and creative brand strategy for ads and connects writers and artists to create custom music and new releases on the commercial publishing side.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.