Hayley Rosenblum is a champion of creativity who specializes in fan engagement, helping artists build lasting relationships and community with their fans online.
As a longtime, integral member of musician/artist Amanda Palmer’s management and digital marketing team, for over a decade Hayley has conceived and executed boundary-redefining digital engagement initiatives that have helped Palmer shape the way independent artists use the internet to connect with fans.
In the last three years, Hayley has had an essential role in managing the daily operations of Palmer’s Patreon community, helping to grow membership to over 14,000 patrons that fuel Palmer’s independent art each month (which includes webcasts, music videos, songs, performance art, animations, podcasts, and documentaries).
Previously as Kickstarter’s first music community hire, from 2013-2016 Hayley worked with thousands of musicians, developing best practices and strategies to teach thousands of musicians how to use crowdfunding campaigns to build their audience and achieve their creative goals.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]