Jennie Webb

Director of PR
Proximo Spirits

Jennie Webb is the Brand PR Director at Proximo Spirits, a global spirits company that builds brands and invents new products to meet the world’s changing tastes in memorable new ways. Jennie is responsible for creating partnerships in culture across music, sports, art and fashion to drive relevancy and engagement, and has spearheaded talent endorsements across the Proximo portfolio, including Jose Cuervo and 1800 Tequila, Three Olives Vodka, Cholula Hot Sauce and Florida Georgia Line’s Old Camp Whiskey. Prior to Proximo Spirits, Jennie has spearheaded talent partnerships for MAGNUM Ice Cream, Stoli Vodka and Sony Mobile.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.