Rosie Kropp

Rosie is a Senior Advisor and Co-Founder of Lavandel, a boutique-consulting firm where she advises a broad range of clients on brand & marketing strategies, transformation and digitalization. Prior to Lavandel, Rosie was the CMO of Bisnode, a leading European data & analytics company where she lead brand re-positioning and transformation across 19 countries. Rosie is a recognized brand & marketing expert with more than 20 years of international experience from senior positions at blue-chip companies and agencies such as Vodafone, Starbucks, Accenture, Landor and DDB. She brings broad multi-cultural knowledge, having worked across 50 countries in 5 continents. Rosie holds an MSc from Stockholm School of Economics and is an accomplished speaker, facilitator and lecturer. She is also an executive coach and experienced board member.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.