Dan Makoski

Chief Design Officer
Lloyds Banking Group

DAN MAKOSKI is a design executive who leads innovation by design.
He is Chief Design Officer at Lloyds Banking Group, leading a multi-disciplinary human-centered team with the singular goal of helping Britain prosper through empathetic and courageous design.
He was Head of Design at the Fortune 1, started Project ARA at Google, designed the original Surface at Microsoft, led design research globally at Motorola, and was the first VP of Design at Capital One. Dan began his career at the world’s top design agencies, and even started his own at one point.
The common thread across his career is the belief that design is most powerful when it's an expression of humble service, and innovation is most impactful when it fosters openness and inclusion.
Most importantly, Dan knows seven versions of the running man.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.