photo of Martha Bird

Martha Bird

Business Anthropologist, ADP Innovation Labs
ADP

Martha Bird is a Business Anthropologist working in ADP’s Roseland Innovation Lab. Since receiving her Ph.D. in Anthropology, Martha has helped global brands create meaningful services, experiences, and products by both questioning and responding to the social and cultural dynamics of technology. Today, she supports innovation in global product development to ensure future generations of ADP's HCM technologies are informed by the wisdom of human cultures and the everyday encounters out of which new practices take shape, evolve and transform the way we work.





Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Martha Bird
Events featuring Martha Bird