Rose Campbell is the President of The Spellbound Group, a digital agency for Pop Culture icons, providing strategic marketing and content production services to top-tier brands and legacy artists, such as The Doors, Janis Joplin & Otis Redding.
Rose has years of experience in the marketing world, having spent time running the Social Media Department at Fuse TV, where she led the social team through a successful rebrand, helping to earn the highest-ever season premiere on the network in the 18-34 demo (Big Freedia: Queen of Bounce).
Rose honed her marketing chops as co-owner of USvsTHEM and Director of Marketing at Rocket Science, both boutique digital marketing companies. She ran the digital sales departments in these offices and built successful release campaigns incorporating: digital sales and marketing, press, social media management, and brand marketing for artists such as Saint Motel, Youngblood Hawke, Angels & Airwaves, Chrissie Hynde, and Smashing Pumpkins.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]