Brendán is a senior partner in design based in Lippincott’s New York office. A native of Dublin, Brendán has over 20 years of experience at Lippincott spanning brand voice, design and experience innovation. Brendán has led and designed programs for a wide spectrum of clients across the globe including BD, Comcast, Dupont, Hearst, Intuit, Rogers, Samsung, SK, The New Yorker, Toys ‘R’ Us and Vale.
His work has been featured in Design Management Journal, Graphis, Metropolis, Novum, PRINT and The Wall Street Journal, discussed on National Public Radio and published in numerous books on corporate identity design. His work for the Society of Environmental Graphic Design (SEGD), a series of symbols for the sight, hearing and physically-impaired and the concept of a universal access symbol, is now in use by many leading cities and organizations including The Museum of Modern Art.
Brendán’s first book “Ready for School, Murphy?”, was published by Disney Hyperion in 2015.
Brendán has been a senior lecturer in information design and corporate identity at The University of the Arts in Philadelphia. His work has received awards from the SEGD and the Type Directors Club of New York and has been exhibited at the Type Directors Club and the Oireachtas in Dublin. His pro bono work includes Be The One, Cure Alzheimer’s Fund, Hole in the Wall Camps and Lighthouse International.
Brendán holds an E.C. certificate in advertising from the College of Commerce, Dublin, a B.S. in printing from Pittsburg State University, Kansas, and an M.Des. in design from the University of Cincinnati. He has also studied painting at the National College of Art and Design in Dublin.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.