Joseph Jaffe is a multiple author, serial entrepreneur and general provocateur.
He is currently running his third company, "The HMS Beagle" - a strategic consultancy that helps its clients navigate the journey to survival. Prior to The HMS Beagle, Joseph founded and ran Evol8tion, a boutique focused on startup-brand collaboration. Evol8tion’s clients included Pearson, Nestle, Steelcase, Colgate, Mondelez and DPSG. In January of 2018, Joseph sold Evol8tion’s startup vetting tech to Innovation Scout and joined them as a “super advisor.”
Before that, Joseph founded and ran strategic consultancy, crayon, until it was acquired by Powered in January of 2010. He’s also worked in the corporate world back in 2002 at TBWA/Chiat/Day and OMD USA. He began his career at QSR, Nando’s Chickenland in South Africa.
His previous 4 books include: Life after the 30-second spot, Join the Conversation, Flip the Funnel and Z.E.R.O.
He works closely with startups via Founder's Institute.
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