Chris Lee

Board of Directors / A&R Executive / CEO of CTGA Europe
SM Entertainment

Since joining SM Entertainment’s A&R department in 2005, Chris Lee has played a visionary role in the evolution of Asia’s leading entertainment company. He made a name for himself by developing SM’s peerless production system, which involves a global network of more than 900 hit songwriters (from legends like Teddy Riley to pop sensations like Bruno Mars). Lee’s efforts introduced the songcamp model to K-pop, setting a new precedent for the Asian music industry as a whole.

Lee takes a similarly hands-on approach to nearly every facet of SM’s prodigious output, and fostering top global acts like SHINee, EXO, Red Velvet, and NCT. As a member of SM Entertainment’s board of directors, Lee is actively involved in formulating fresh corporate development strategies and directions. As CEO of CTGA Europe, he helps lead a globe-spanning team of industry experts in EKKO Music Rights’ new offices in Korea, Japan, Sweden, Germany, and the United States.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.