Elizabeth Sorrell is the Vice President of Audience Engagement for the National Audubon Society, where she is responsible for ensuring Audubon’s digital marketing channels help the organization achieve its conservation goals. She serves as a lead strategic voice for defining Audubon’s brand, content, and constituent experience across the contemporary digital media ecosystem. Elizabeth is also responsible for developing, planning, and executing projects and programs that reach and engage target audiences.
Prior to joining Audubon, Elizabeth spent five years at The Karpel Group, a boutique PR and marketing firm specializing in outreach to LGBTQ+ audiences and grassroots campaigns, where she was responsible for managing the needs of a variety of clients including MTV, Paramount, and Henson. In her free time, she volunteers as a marketing advisor to small businesses and nonprofits, including the EcoHealth Alliance, where she is the chairperson of their Young Professionals Council. Elizabeth earned her BFA in playwriting from Northern Kentucky University, where she twice earned the Women’s Studies Creative Writing Award.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.