Lisette Paras

President
Gravitate PR

Lisette started her career in Australia working with global tech brands across the Asia Pacific region, before deciding to move to the Bay Area in 2011. After working with a ton of startups, taking several companies through their initial public offerings and becoming immersed in the world of Silicon Valley, an intended two-year stint in the U.S. has now become an indefinite stay after founding Gravitate PR (www.gravitatepr.com) in 2016. Today, Gravitate PR is a boutique PR firm that works with a variety of B2B/B2C tech companies in areas including artificial intelligence, marketing technology, retail tech, digital health and many others.

As an Aussie expat who settled into Silicon Valley, Lisette is passionate about corporate and personal branding, storytelling, and working with companies of all sizes build their brand profile and reputation across different industries and geographies.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.