Jessica Assaf

Co-Founder
Prima

Jessica Assaf is an award-winning cannabis and women's health activist with a Harvard MBA. She started her career as a clean beauty activist at the age of fifteen and spent over a decade advocating for safer products and conscious consumerism. Jessica is the founder of Cannabis Feminist, a female-led cannabis community, and the co-founder of Prima, a cbd health and wellness platform. Her work has been featured in the New York Times, Fast Company, New York Magazine, Huffington Post, MTV, VH1, Refinery29, Vogue, Stylecaster, Nylon, GOOD Magazine, High Times, Well+Good, MindBodyGreen, LA Weekly, Racked, and more. She has been nationally recognized for her creative activism and leadership in the clean beauty and cannabis industries.

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