Jason Sperling serves as SVP/Chief, Creative Development at ad agency RPA, where he spearheads all forms of creative for Honda Automotive, North America. In 2015, Adweek selected Jason as one of Top 30 Creative Directors in the country.
While at RPA, Jason has led Honda’s Cannes Gold-winning “Project Drive-In,” an effort to save the American drive-in, as well as Honda’s 2017 Super Bowl campaign, “Yearbooks,” with celebrities that included Amy Adams, Steve Carell and Tina Fey. It ranked No. 2 in USA TODAY’s AdMeter. Most recently, he led the charge on the Cannes Gold-winning Imaginary Friend Society for the Pediatric Brain Tumor Foundation, an animated film series created to help kids better understand their cancer diagnosis and reduce their fear and anxiety. Other noteworthy endeavors include Honda’s effort to bring the magic of the holidays to hospitalized children via the VR experience of “Candy Cane Lane” on Oculus headsets, and the award-winning Honda short film, “Paper.”
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