photo of Mary Carmen Gasco-Buisson

Mary Carmen Gasco-Buisson

Director & Innovation Space CEO, P&G Ventures
Procter & Gamble

Mary Carmen (MC) directs a portfolio of new consumer health start-ups for P&G Ventures, including Pepper & Wits, a fem tech brand that equips women to reclaim their bodies from the symptoms of menopause. She graduated from Cornell University with a B.S. in Chemical Engineering and holds an MBA from the Williams College of Business. In her 21 years at P&G, MC has led operations, strategy, marketing, product innovation, design, business development and market roll-out for a range of global $1B+ brands and start-ups. Her experience spans luxury beauty, fragrances, cosmetics, skin care, personal care and consumer health. MC has been recognized as one of P&G's Brand Masters (<1% of the company's brand builders), serves in the advisory board for the Williams College of Business, and is a guest lecturer at Cornell and Xavier Universities. She previously co-founded a women’s intimate apparel company based in Geneva, Switzerland, and currently advises start-ups in the US and Europe. She is also a founding board member and Chief Marketing Officer for the Sofia Foundation for Children’s Safety, a non-profit dedicated to preventing infant deaths from vehicular heatstroke.





Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Mary Carmen Gasco-Buisson
Events featuring Mary Carmen Gasco-Buisson