photo of Becca McCharen-Tran

Becca McCharen-Tran

Founder & CEO
Chromat

Becca McCharen-Tran is founder and creative director of future-forward bodywear brand Chromat. A Forbes 30 under 30 pick for “People Who Are Reinventing the World”, McCharen-Tran is focused on bridging the worlds of technology and fashion through empowering bodywear for all bodies.

Raised in Lynchburg, VA, the UVA School of Architecture graduate fuses a technical background with a focus on the body as site to create pieces for boundary-breaking #ChromatBABES.





Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Becca McCharen-Tran
Events featuring Becca McCharen-Tran