John Paul Sommer is a Senior Level Art Director and VP of XR technologies for Mutual Mobile, who has worked for elite game companies like EA, Zynga, Midway, and Microsoft. His deep background in visual design, and interactive game development spans nearly a quarter century and covers many different development platforms, from PC, Console, Mobile, and now XR. Recently, his passion for creating visually stunning experiences can be
seen in EA’s hit game Minions Paradise, where John served as the Franchise Art Director. With over 5 million players a day, John was challenged to create an engaging art style that not only upheld
Illumination Entertainment’s high standards, but exceeded their expectations by creating new ways
players can interact with their beloved Minions. With XR as a new medium and platform for developing interactive experience, John is excited to continue pursuing his passion to create immersive and
meaningful experiences for new audiences.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.